artisanal
intelligence

In the age of artificial intelligence, our artisanal intelligences—the skills of manual craftsmanship rooted in artistic tradition and passed down through the centuries—are experiencing a revival and renewed appreciation. Mass production for global markets, where the same object can be found at every latitude, has only increased the desire for authentic, carefully crafted pieces made by skilled hands—objects you won’t find on just any market stall around the world.
The artisan workshops of Gubbio are scattered throughout the town: from Via Piccardi to Via dei Consoli, from Via XX Settembre to Via della Repubblica, tucked into alleyways and lining the main streets.

Ceramics

Art, tradition, innovation

Wood

Inlay and luthiery

Stone

Open-air Museum

Iron

Artistic wrought iron craftsmanship